Social Media Influencer Paid to Pump ETF? VanEck Slapped With $1.75M Fine!


SEC Fines VanEck for Secret Influencer Deal in BUZZ ETF Launch

The US Securities and Exchange Commission (SEC) has hit VanEck, a prominent issuer of Bitcoin exchange-traded funds (ETFs), with a hefty $1.75 million fine for failing to disclose key information about the launch of its Social Sentiment ETF (BUZZ). The SEC alleges VanEck kept the board overseeing the ETF in the dark about a prominent social media influencer’s involvement and potential influence on the fund.

Dave Portnoy’s Undisclosed Role in BUZZ:

While the SEC refrained from naming the influencer in its official statement, Bloomberg analyst Eric Balchunas identified the individual as Dave Portnoy, the founder of Barstool Sports. According to the SEC, VanEck failed to disclose to the board that Portnoy was “getting paid by the index company on a sliding scale in order to help incentivize promotion of their ETF.” This lack of transparency raises ethical concerns about potential manipulation and conflicts of interest.

VanEck Accepts Penalty Without Admissions:

VanEck neither admitted nor denied the SEC’s findings but opted to settle the charges peacefully. They agreed to a cease-and-desist order, a public censure, and the hefty monetary penalty. This case highlights the SEC’s increasing focus on ensuring transparency and ethical practices within the ETF industry.

BUZZ ETF: Tracking Social Sentiment:

Launched in March 2021, the BUZZ ETF aims to track a basket of 76 large-cap US stocks with significant positive investor sentiment gauged through online sources like social media, news articles, and blogs. Its portfolio includes major players like Coinbase, Microsoft, Tesla, and Apple.

Revised Ethereum ETF Application on the Horizon:

Despite the SEC penalty, VanEck remains bullish on the future of crypto ETFs. On February 16, they submitted a revised application for a spot Ethereum ETF through an S-1 filing with the SEC. The updated document reveals a cash creation and redemption mechanism, similar to the approach used for recently approved Bitcoin ETFs. Whether the ETF includes plans for staking Ethereum for additional rewards remains unclear.

Eyes on May: Will Ethereum Follow Bitcoin’s ETF Success?

VanEck’s revised filing reflects the broader industry’s anticipation of a potential approval for an Ethereum ETF following the recent success of spot Bitcoin ETFs. The SEC has multiple spot ETH ETF applications on its plate, with a decision deadline set for May. This opens the door for another potential battle between regulators and crypto innovators.

Key Takeaways:

  • SEC penalizes VanEck $1.75 million for undisclosed influencer involvement in BUZZ ETF launch.
  • Lack of transparency raises concerns about potential manipulation and conflicts of interest.
  • VanEck submits revised application for spot Ethereum ETF, potentially following Bitcoin’s ETF success.
  • May 2024 deadline looms for SEC decision on multiple spot ETH ETF applications.

Disclaimer: This article is for informational purposes only and should not be considered financial advice. Please consult with a qualified financial advisor before making any investment decisions.



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